Consulting/Supervision in Directions: Maximizing Marginal Profit Solutions. Lead Generation. Marketing Team Outsourcing. Reputation Management. Personal Branding. Creation and Promotion of Ed
Top C-level experts of the Ukrainian tech business in one place. Personally recommended by Vika Prydatko, the #1 recruitment influencer in Ukraine.
Collaborate on specific requests, prepare processes for hiring new specialists, or launch a global company transformation — whatever your plan, VP Team ensures a swift start to collaborative work, supports organizational matters, and is there for any questions.
Consultant: Danylo Golota
Marketer with over 10 years of experience. Former owner of a marketing agency that built marketing strategies for projects in finance, travel, IT, recruiting, architecture, retail, HORECA, and FMCG for 5 years. Worked as a strategist in major communication agencies and consulting projects.
Entrepreneur. Co-founder of the startup Fintellect. Marketer, strategist, entrepreneur.
What Danylo does: integrates into the client's business, identifies weak points, proposes a mix of tools tailored to specific real tasks, implements, measures results. Optimizes the company's CPA. Does it either independently or with a team.
You can engage in short-term consulting or long-term supervision in the following areas:
— Maximizing Marginal Profit Solutions
We identify weak points in the client's business and formulate solutions to increase profit in specific situations. We create a handbook for the client or their in-house team with the implementation of all recommendations. All steps in the handbook are described in detail, down to "click this button in the ad account."
— Lead Generation
Backend preparation: setting up cross-platform analytics, CRM, pixel/GTM/GA4, events, sometimes sales scripts, sometimes sales training. Then — landing pages, funnels, Meta ads, if necessary: search, contextual advertising, or any other traffic sources. Retention logic in all types and forms.
— Marketing Pack & Run — marketing team outsourcing
We integrate into the client's business for a period of 2 to 4 months. At the start, we study where the problem lies. We implement "by hand" everything needed to solve the problem. We build a "money machine" for the client. We leave instructions on what to do next. In terms of actual work, this can be anything. Hire and train a marketing department, preliminarily creating its org structure, job maps, etc. Write a mobile app. Build acquisition. Build sales function. It all depends on the brief.
— Reputation Management
SERM in the broadest sense for large products or clients.
— Personal Branding
Work with founders or influencers, consulting, building a team that systematically creates content and works to grow the client's key metrics.
— Creation and Promotion of Educational Projects
Concept, methodology, production, publication, and promotion of educational products.
Working with Danylo is perfect for you if you have:
- A request for CPA optimization - that is, a specific measurable result in numbers. Not image tasks.
- A team ready to communicate quickly and to the point. They don't like long calls for 2 hours, where everyone expresses their opinion. They don't need 200-slide presentations or reports on every move. They can provide feedback with a voice message or simply with the phrase "accepted, let's work."
- Not a low-budget request: "do it well for $500". Danylo's policy is not to work below cost. To make sure both the team and the client earn and live together happily for a long time.
Cases
Initial Situation: Unsystematic and almost non-existent marketing and sales, with minimal impact on revenue growth.
Engagement: Development of strategy, branding, website creation, establishment of comprehensive marketing processes, management and execution of all marketing tasks, assistance with hiring sales managers, creation of new educational products, content production.
Result: Systematic and scalable financial model for marketing, 5x revenue growth in 1.5 years (while maintaining target margins).
Initial Situation: High-quality product, but completely lacking in marketing business processes and an unscalable financial model.
Engagement: Development of strategy and management of all marketing processes with specific financial metrics.
Result: 6x ARR growth in 2 years, nearly tripled margins. Instructions and handbooks for the marketing team for easy use. Rebranded. Established partnerships. Created content funnels generating $100,000+ revenue from a single article in 6 months.
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